DONGKOH
动客
— A Twenty-Year Chronicle
From the first Anime is Dissemination forum in a conference room at China Intercontinental Communication Center in Beijing, to the third edition at WeWork on the 42nd floor of Ruidong Center in Chengdu, and finally the long-awaited sequel Find Direction 2 fourteen years later. Twenty years — an unofficial chronicle of Chinese animation.
A Chronicle of
Main Events,
2004 — 2024.
Eleven main events across twenty years — each one a turning point in how Chinese animation companies, schools, and capital learned to talk to each other.
Tan Xiaozheng graduates from CAFA’s first animation cohort and founds DONGKOH the same year. Within weeks the forum reaches 100 members and 2,000 active animation practitioners. From the start, positioned as vertical media + industry community.
The first face-to-face forum between Chinese animation companies and animation media. Five-year anniversary (2004–2009) celebration. Ten guests, 5-minute open-topic speeches, one free seat per company.
The second annual professional gathering, themed Find Direction. 27 Chengdu animation organisations convened — companies, schools, equipment providers, media, government. The flag of “Finding Animation Entrepreneurship: Chengdu Station” was transferred to Chen Changzhu, anchoring DONGKOH’s Sichuan observation point.
View 27 attending organisations
- Feng Zhi Yi Animation (Chen Jingjing)
- Blue Whale Animation (Sun Bangyan)
- Doudou Culture (Wang Manjia)
- Diting Culture (Fu Qiang)
- Sanweihuo Digital (Wu Dongjun)
- Jiaokeli Animation (Liu Wenzhang)
- Muying Digital Art (Jian Bo)
- Hehuang Film & Animation (Qiu Dingan)
- Qiying Technology (Fu Sheng)
- Card Rabbit Animation (Lu Hengyu)
- Hengfeng Animation (Qiao Yishan)
- Huanyi Huandong (Ye Xiaodong)
- Baihui Wenchuang / Mingri Tech (Liu Xuelian)
- Magic Animation (Mao Qichao)
- Zhi Hong Cartoon (Zhi Hong)
- Sikelang Animation (He Jun)
- Hongmeng Culture (Lei Qiong)
- Douyi Culture (Yao Xi)
- Shengshi De (Luo Chen)
- Chengdu Wenlv Panda House (He Changchun)
- Wacom Chengdu Office (Wang Zehui)
- Chengdu Litu Technology (Yue Bin)
- Beijing Hengda Innovation Tech (Yang Nan)
- SCFAI Animation Dept. (Chen Changzhu)
- SCNU Art Academy · Animation & Media Design (Zhou Nanping)
- Southwest Minzu University · Art Academy Animation (Liu Kui)
- Sichuan Culture & Industry Vocational College · Digital Art (Fan Xin)
- Chengdu Shangbao Cultural News (Qiao Xueyang)
- Chengdu CYL Entrepreneurship Office (Liu Hongjiang)
- DONGKOH Cartoon Center Beijing (Tan Zheng)
+ ANIMAMIX Exhibition 成都动客公司成立 + 灵动清觉动漫艺术展
Chengdu DONGKOH formally registered. Same year, co-curated with Wuzhou Communication the Smart and Clear (Animamix) animation art exhibition at re-C Langqiao Contemporary Art Space. Nearly one-month run, 5 lecture sessions, 8 art-school co-organisers, 30+ media outlets.
View 8 academy co-organisers + 5 lectures
- Central Academy of Fine Arts (CAFA)
- Sichuan Conservatory of Music · Chengdu Academy of Fine Arts
- Jiangnan University
- Tsinghua University Academy of Arts & Design
- Sichuan Fine Arts Institute
- Xi’an Academy of Fine Arts
- China Academy of Art
- Sichuan Normal University
- Dong Jin (董瑾)
- A Liang (阿亮)
- Sun Bangyan (Blue Whale Animation)
- Fu Sheng (Qiying Animation)
- Mao Qichao (Magic Animation)
- Lu Hengyu (later EL Square)
- Huaxi Metropolitan Daily
- Chengdu Shangbao
- iFeng (凤凰网)
- Plus 27 other regional & national outlets
+ Beijing Int’l Animation Expo
+ Mysterious World Promotion
+ Kuiba Market Research 动漫即传播 2 · 首届国际动漫博览会 · 神秘世界历险记 · 魁拔调研
The busiest year: a tech-and-animation exchange in Beijing, the first International Animation Expo (300+ companies, 60,000 visitors), the Chengdu-Chongqing promotion of Mysterious World Adventure (RMB 20M box-office, the only original animation to cross RMB 20M in 2012), and a Kuiba market-research engagement for Beijing Qingqing Shu.
A conference with the theme of Chengdu Animation Together Action, held at the relocation of Chengdu Qiying Company to a new venue. Focused on local industry collaboration rather than external outreach.
On the occasion of the 20th anniversary of Dongke, a conference was held in its cartoon conference room in Beijing to promote the development of industry talents — a reflective talent-development session.
Chengdu’s first animation investment roadshow. 40 organisations, 50+ attendees — 21 local animation studios, 4 investment firms, 10 media & service providers. Local core brands present: EL Square, Coco Bean, Qiying, Magic, Mystery Island, Star Sky, Potker, Big Bear and more. DONGKOH enters the company-branded event era.
View full attendee list (40 organisations · 50+ people)
- Beijing Zhanteng Investment · Sichuan (Wang Jiuzhou)
- Chengdu Yuanli Venture Capital (Wang Jiashang + Liu Keming)
- Beiwei Capital (Li Qiang)
- InnoAngel Fund (Lei Ping)
- Reflow Films
- Shengyu Culture
- Qianhe Animation
- Heshunda
- Tianzong Century
- Jiachen Technology
- Linghuo Culture
- Shuangshengshu Network
- EL Square (Lu Hengyu)
- Potker Culture
- Qiying Animation (Fu Sheng)
- Star Sky Studio
- Magic Animation (Mao Qichao)
- Mystery Island
- Bingyi Digital
- Tiancheng Culture
- Coco Bean Animation (Liu Wenzhang)
- Big Bear Animation
- Wuji Animation
- Weiming Technology
- Shengshi Power
- Liexianghui (猎享会)
- Changjiang Securities
- Beijing Ailayout
- Beijing Xiaoxu Music
- Weimob
- Yundong Banke (运动办客)
- Baomihua (爆米花)
- Meishu Ziliaozhan (美术资料站)
- Shushan Angel / Jingyi Angel
- Chengdu Yiqiu (成都易求)
- Others incl. Shenzhen Ruiyun Tech, Qingdao Zeling, Xinchuang Education, NEXT Founders Space…
- Chengdu University of Technology (Celia Huan)
- Sichuan University (Student)
The first national animation roadshow in Beijing at WeWork. 24 investment firms + 6 animation startup projects. Tier-1 capital present: IDG, Tianxing, Yitou, Tongmeng, Chinese VC, Tianjiu, Zhanteng, TFUND. Pitched projects included Guanzi Animation, Manpaipai, Qianhe, Datang Hefeng, Luzhi Meng, Gene Interactive.
View 24 investment firms + 6 pitch projects
- IDG Capital (Daiwei)
- Tianxing Capital (Li Jing)
- Yitou Capital (Yao Jie)
- Tongmeng Investment (Wang Bing)
- Chinese VC (中文创投) (Wang Shuzhen)
- Tianjiu Investment Group (Fan Le)
- TFUND
- Lianjun Shares (链君股份)
- Beijing Yelu Culture Media
- Yaqing Technology
- Jinghe Institution
- Borderless Medical
- Beijing Pomi Culture
- Shenzhen Qianyu Cultural Tech
- Beijing Shengyimen Culture
- Beijing Huaqing Feiyang
- Tongchuang
- Erdong (耳东)
- Baishi Media
- Henan Xuanma Culture
- Beijing Huaying Xingqiu Culture Development
- Jin Cheng Tian Yuan
- Yuxun Culture
- Guanzi Animation (Gu Zebang, Founder)
- Manpaipai (Kang Jianwei, COO)
- Qianhe Animation (He Yi, Founder)
- Datang Hefeng (Cui Haixia, GM)
- Luzhi Meng (Ding Meiyin, Co-Founder)
- Gene Interactive (Wang Bin, Operations Director)
- Beijing · WeWork (现场报名表登记入场)
+ Association Co-build 动漫即传播 3 · 协会共建 · 39 家成都机构
A gathering of new-media leaders from animation enterprises. 39 Chengdu local institutions + association + media participated, jointly building the Chengdu Animation & Game Association. The iconic image of DONGKOH’s “1 person, 3 sqm office” became a cover-feature by Cover News — deep reporting on Tan Xiaozheng’s 15-year entrepreneurship.
View full attendee list (39 Chengdu institutions)
- Chengdu DONGKOH Brand Management (GM)
- Chengdu Animation & Game Association (Secretary-General)
- Big Bear Animation Chengdu (CEO)
- Star Sky Studio (New-media Operations x3)
- Chengdu Guanggu Startup Coffee (Director)
- Chengdu EL Square (Integrated Management)
- Chengdu Magic Animation (Department Manager)
- Chengdu Coco Bean Animation (Presidential Assistant)
- Chengdu Qiying Animation (GM Assistant)
- Chengdu Digital Media Industrial Base (GM)
- Chengdu Zifei Yingren Tech (Chairman Assistant)
- Yang Chun Animation Film Studio (Director)
- Chengdu Mystery Island Animation (Editor-in-Chief)
- Chengdu Qianhe Animation (Founder)
- Chengdu Potker Culture (CTO)
- Chongqing Qian Element Culture Media (Lead Producer)
- Huaxi Securities (IB Project Director)
- Chengdu Zifei Yingren Tech (Chairman Assistant)
- Ost Entertainment (Star Scouts x2)
- Sichuan University of Media & Communication (Animation Faculty)
- Shi Tang Animation (Director)
- Juxing Media (剧星传媒) (PR)
- Chengdu Guanggu Startup Coffee (Director)
- Chengdu Haichang Polar Ocean Park (Marketing Planner)
- Sichuan Xute Mei Tech (Manager x2)
- Chengdu Shengyu Culture (Business BD)
- Sichuan Yin Xiong Shu Shu Culture (Market Expansion)
- Chengdu Lianying Network Tech (Founder)
- Chengdu Maoli Culture Media (Creative Director)
- Chengdu Tianxin Jingjie Culture Media (Operations Director)
- Chengdu Shenghai Culture Media (Executive Director)
- Kude Wulianlian (Manager)
- Sichuan Tuojia E-commerce (Manager)
- Chengdu Hemei Gongchuang Tech (GM + Marketing Director)
- Chengdu Laihua Tech (Marketing Director)
- Huaxi Metropolitan Daily · Cover News (Finance Reporter)
- Chuanbao Observation (Reporter)
- Chengdu Pioneer Culture Media · HELLO Chengdu Magazine (Online Editor)
Brought together ten top IP partners — including Tencent Video Platform and Pokémon — focusing on authorisation and cooperation opportunities across food+IP, clothing+IP, gaming+IP, cultural-tourism+IP. Helping enterprises expand markets and enhance brand value.
View 10 IP partners + 4 authorisation tracks
- Tencent Video Platform (腾讯视频)
- Pokémon
- Plus 8 other leading IPs across food / fashion / gaming / cultural-tourism
- Food + IP (食 + IP)
- Clothing + IP (衣 + IP)
- Gaming + IP (游 + IP)
- Cultural Tourism + IP (文旅 + IP)
- Chengdu Animation & Game Association
- SCFAI Animation Department
- 40 audited attendee slots
14 years later, back in Chengdu. Gathered elites and innovative forces in animation to reveal new opportunities in the Chinese animation market — content and channel innovation, industry breakthroughs, and new challenges.
Selected
Industry Guests.
Twelve featured guests across twenty years — the people who shaped the conversation DONGKOH facilitated.
Early institutional supporter
2008 Beijing Olympics Fuwa Lead Designer
Former Magic Animation GM
EL Square Founder
Producer of Ne Zha
Opened animation program in 1996
3D Animation & Game Art
Press Coverage
Across Two Decades.
From a 2009 Sina-blog repost to a 2019 cover-feature in Cover News — twenty-three-plus media outlets tracked DONGKOH and Chinese animation.
Twenty Years
in Figures.
+ NPO Transition
A planned DONGKOH Awards as “the Oscars of Chinese animation,” structured across four pillars: Awards / aiaf Innovation Forum / ANIMAMIX Aesthetics / URBART Trend Art. Currently in planning stage — not yet executed. DONGKOH is also transitioning toward NPO operation, focused on industry ecology and emerging creator support.
Status: Planning / not yet operational. Source: DONGKOH Awards Proposal 20241107.
Official DONGKOH archive (dongkoh.com), tanxiaozheng.com (including the Meeting page and the Vertical Media Services 2004–2024 self-account), IP Bible style baseline, 471 user-supplied documents, and 23+ public media reports.
Confirmed main events (11): Anime is Dissemination (2009) · Find Direction (2010) · Collaborative Efforts + Animamix (2011) · Anime is Dissemination 2 + First Int’l Animation Expo + Mysterious World Promotion + Kuiba Research (2012) · Move About + Promote (2014) · Touch (2017) · Cartoon Moves the Hearts (2018) · Anime is Dissemination 3 (2019) · Find Direction 2 IP Docking + Industry Forum (2024).
Planning / not yet executed: DONGKOH Awards 2024 (only proposal as of 11.07) · DONGKOH NPO transition.
— DONGKOH · DONG · KE · 二十年 · 2026.06.13